The three of us grew up in New Jersey and were raised by hard-working, Indian-immigrant parents who encouraged our curiosity to learn about our South Asian culture at a young age. When we had our own children, nieces, and nephews, we found ourselves looking for creative and engaging ways to share our culture.  Over the years we’ve seen how much fun quality, arts & crafts activities can be for children and how these activities were a great way for adults to connect with children. So, the three of us decided to embark upon our Masala Arts journey to create fun, India-inspired arts and crafts products for children.